Friday, February 21, 2014
Writing: "For Free, Take..." Or Not
I've sometimes employed that logic when telephone solicitors call, but more recently I've even been skeptical of the free stuff. Really, is anything really free anymore?
Two different publishers have published my novels of medical suspense, and interestingly enough, they've had different philosophies about free book (e-books, that is). One used limited free offers to introduce readers to my work, the other preferred to discount books for specific periods but never give them away. And both had statistics to back up their stand.
One more thing: ten days ago, my current publisher offered my most recent novel, Heart Failure, as a $1.95 download for the two most popular e-readers. By the end of the day, that book was #2 in its categories on one site, #1 on the other. We'll have to wait to see what the actual sales figures are, but that's interesting.
So, fellow authors and readers of this blog, what do you think? Are free downloads a good marketing tool, or have readers become so jaded that they won't pay even a nominal fee for a book, hoping it will someday be free? You tell me.